CIC NOTE

2025/05/22

Transforming fantasy into experience: The job of a technical director
Akimitsu Takashi
Transforming fantasy into experience: The job of a technical director

Hello. I'm Takashi from the CIC Technical Direction Department.

We are a team that turns ideas like "It would be exciting to see this kind of exhibition" or "It would be a memorable experience" into reality.
Our role is to create an experiential space that engages the five senses by combining video, sound, light, movement, digital technology and more, making you feel as if you have entered that world.

We are involved from the early planning stages and are responsible for everything from design and system construction, to on-site construction, and operation and maintenance after completion.

Recently, there has been an increase in large-scale, complex projects that combine multiple cutting-edge technologies.
For example, at one exhibition facility, we were in charge of creating a facility-wide system that linked various systems, including networks, ticket management, and interactive video equipment.

In projects like these, there are many aspects that cannot be handled with past experience alone, so it is very important to consider "how much we can realistically test in advance."
We repeatedly verified the detailed movements and flow of the production using the equipment that would actually be used, and repeatedly checked operation on site over an extended period of time, which led to stable operation.

In addition, even from the design stage, we are always mindful of aspects such as "ease of management" and "a system that can be used for a long time."
Another important role we play is to focus on ease of use and sustainability so that the products can continue to be used for a long time after the exhibition is completed.

Our approach is not just to "build something and be done with it," but to "create a space that can be used safely and for a long time."
We feel that such efforts contribute to improving the overall quality of the project and ultimately earning the trust of our clients.

We would like to continue using the power of technology to create experiences that go beyond imagination and deliver spaces that move people's hearts.